In the 21stcentury,one of the best ways to make money is to create an eCommerce store. So many people choose to buy online rather than heading out to the stores to find their items, even if it means they have to pay for delivery. The convenience of being able to buy goods at any time from anywhere far outweighs the cost. If you’re wondering whether now is the right time tostart this kind of venture, take a look at our reasons for going ahead, and you might just be convinced.
Year on year, eCommerce is growing, andthere seems to be no sign of it slowing down. More and more businesses are taking themselves away from the shopping malls and main streets and working solely online. Itsaves them money and gives them amuch wider audience to sell to; it makes perfect sense. The more businesses that appear online, the more people will shop that way, and if you want to make money, you need to be where the people are spending it.
Now is a great time to start an eCommerce business because there has been enough time to enable you to look back and work out the trends. You can see what sells best and what would be a waste of time. You can look at how people are buying and who those people are, giving you the perfect opportunity to point your marketing straight at the people you want to visit your online store. By doing some research in advance, you will be able to come up with a product that can easilybe soldonline, andone which will offer you plenty of profit.
When you run a brick and mortar store,there will be specific opening times, and during those times you will need to be there. If you can’t be there, you will either need to close the store (and lose money) or hire someone to stand in for you (and lose money in that way too). When you go on vacation you might worry about how you are going to continue to make money, for example, maybe you won’t go away at all.
When you run an online store,it is entirely different. The process is completelyautomated, andyou can earn money when you’re watching your child’s football game or school play,when you’re on vacation, or even when you’re asleep. All you need to do is ensure thatthe goods are sent out in a timely manner. If you run an eBay dropshipping store, you don’t even have to concern yourself with that: all you need to do is collect the money.
If you do like the idea of having a ‘real’ store and meeting your customers face to face, don’t worry, you can do this too. However, if you can create a strong following through your online store and have some good sales and profits behind you, you will have more success. You don’t even have to sign up for a long-termlease or pay rent if you want to get out there andmeet your customers; there are plenty of markets and events that you can book a table at, or you might want to think about having a pop up storesomewhere for a limited period of time. Thisdoes not tie you into anything, andit can give your online store a big boost.
Working online means that you can be as flexible as you want to be, and try out different ways of being noticed and making a profit.
Relatively Easy To Start
In reality, no business is easy. There always needs to be hard work put into it, at least the very start, until the profit starts coming in. However, with an online store, it is a lot easier than many other businesses to get started. You only need a website (although taking the time or spending the money to make this look good is hugely important) and the right products, as well as a good idea of marketing techniques to start making money. You won’t need to think about paying rent or finding the rightpremises, you won’t need lots of staff, and you can learn much of what you do need to know as you go along.
The tools needed for a successful eCommerce store are easy to use and find, and much of the setup will be automated or intuitive. Plus, prices for websites, design, and store set up are relatively low, which means that almost anyone can start and run a good eCommerce site.
In the past, and certainlywhen eCommerce stores began to take off, trustwas a big issue. It meant that some people would prefer not to pay for items online because they justdidn’t know enough about the company they were buying from, or about how safe their transaction and details were going to be. Today, much of that worry has disappeared, and eCommerce sites are more secure than ever. Plus, there are many different alternatives when it comes to paying so customers can make their own choice and use the method that they feel most comfortable with. All in all, it is now much safer to buy online, and fewer people will refuse to do it, giving you a much bigger audience.
In both a physical store and online, abandoned carts and baskets are prevalent. People start to shop and then change their minds, run out of time, or decide to take more time to think about their purchase and leave. In a physical store, there is no real way to entice them back again, at least not in a direct way. In an eCommerce store, you can use all kinds of retargeting apps that will gently remind people about the items they almost bought and attempt to persuade them to come back and finish their purchase with you. Although this won’t work all of the time, it will work more than if you were selling in a physical store.